some scope manufacturers will switch out reticles in their own scopes. i just got a quote from Nightforce to do this. it was $250 plus 16 s&h. the reticle you referred to is etched on glass, not a wire. a couple guys will put dots on wires where you want them, and this is only on certain scopes,but to my knowledge, nobody installs/makes etched reticles to put in other scopes.