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Rifles, Reloading, Optics, Equipment
Long Range Scopes and Other Optics
sig sauer kilo 2000 rangefinder
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<blockquote data-quote="Greyfox" data-source="post: 1261158" data-attributes="member: 10291"><p>I was quite surprised with the strategy Sig used to enter the RF market. I have been an avid user of Sig pistols for over 20 years. They are premium priced, and perfect in terms of quality, function, and reputation. IMO, lowballing the Kilo 2000 seemed totally out of character for Sig. While they were newcomers to the RF market, I think it wouldn't be too difficult to exploit their reputation, and access the the market space to reach and convince the sophisticated user of long range capable RF's. Hit two websites, this one and Sniper Hide and you hit the heart of the "viable" market. The Gunwerks G7 proved this could be done. At the risk of getting flamed; Putting a business hat on, I think Sig priced the product too low, inducing skepticism and, leaving profit on the table. This profit could have supported a more thorough(and much needed) testing process. If every unit were perfect(like their pistols), and premium priced it at $1000, the real opportunity exists to fill the void of the now discontinued, but performance leading Vectronix Terrapin but at half the price.This would be the high end type of strategy that I would have expected from Sig. Lower, but manageable initial volume, price leader, more profit. Perhaps they will still do this and make your viable proposition of a G7 type follow on positiion more achievable.....and profitable so they can continue to innovate. Just some wild thoughts.</p></blockquote><p></p>
[QUOTE="Greyfox, post: 1261158, member: 10291"] I was quite surprised with the strategy Sig used to enter the RF market. I have been an avid user of Sig pistols for over 20 years. They are premium priced, and perfect in terms of quality, function, and reputation. IMO, lowballing the Kilo 2000 seemed totally out of character for Sig. While they were newcomers to the RF market, I think it wouldn't be too difficult to exploit their reputation, and access the the market space to reach and convince the sophisticated user of long range capable RF's. Hit two websites, this one and Sniper Hide and you hit the heart of the "viable" market. The Gunwerks G7 proved this could be done. At the risk of getting flamed; Putting a business hat on, I think Sig priced the product too low, inducing skepticism and, leaving profit on the table. This profit could have supported a more thorough(and much needed) testing process. If every unit were perfect(like their pistols), and premium priced it at $1000, the real opportunity exists to fill the void of the now discontinued, but performance leading Vectronix Terrapin but at half the price.This would be the high end type of strategy that I would have expected from Sig. Lower, but manageable initial volume, price leader, more profit. Perhaps they will still do this and make your viable proposition of a G7 type follow on positiion more achievable.....and profitable so they can continue to innovate. Just some wild thoughts. [/QUOTE]
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sig sauer kilo 2000 rangefinder
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