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Rifles, Reloading, Optics, Equipment
Rifles, Bullets, Barrels & Ballistics
No Sierra Bullets in My Rifle!!!
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<blockquote data-quote="jcoop" data-source="post: 505000" data-attributes="member: 13125"><p>Great points!</p><p></p><p>The manufacture I work for does sale direct to dealers but the price is a bit more than you will usually pay if you buy them from a distributor. Dealers often ask "why can get them cheaper from a distributor?" It is because it is not worth our time to invoice, pull orders, collect payment, package, and ship, for the amount most small dealers are willing to buy, as we have pretty tight margins to start with. Plus if a dealer is smart they will buy from a distributor they have a relationship with and will combine orders with other products so shipping will not eat up the profits. It does not make sense for most dealers now days to buy direct from the factory ( with today's shipping prices). We will usually try and direct them to a distributor they already deal with, although we often get the dealer that puffs his chest out and says "Oh no I ONLY deal direct with the factory's". We just smile and say "OK let me take your order" knowing his pride is costing him money. If we take a larger margin on him it is worth our time.</p><p></p><p>Weather a small dealer knows it or not he will never pay the same as a big dealer, it is just an illusion. If he is able to sale product for the same price as the big box he is just taking a smaller margin.</p><p></p><p>This May not be the case with your company and is not meant as a slam in any way it is just a glimpse of what it looks like from the other side.</p></blockquote><p></p>
[QUOTE="jcoop, post: 505000, member: 13125"] Great points! The manufacture I work for does sale direct to dealers but the price is a bit more than you will usually pay if you buy them from a distributor. Dealers often ask "why can get them cheaper from a distributor?" It is because it is not worth our time to invoice, pull orders, collect payment, package, and ship, for the amount most small dealers are willing to buy, as we have pretty tight margins to start with. Plus if a dealer is smart they will buy from a distributor they have a relationship with and will combine orders with other products so shipping will not eat up the profits. It does not make sense for most dealers now days to buy direct from the factory ( with today's shipping prices). We will usually try and direct them to a distributor they already deal with, although we often get the dealer that puffs his chest out and says "Oh no I ONLY deal direct with the factory's". We just smile and say "OK let me take your order" knowing his pride is costing him money. If we take a larger margin on him it is worth our time. Weather a small dealer knows it or not he will never pay the same as a big dealer, it is just an illusion. If he is able to sale product for the same price as the big box he is just taking a smaller margin. This May not be the case with your company and is not meant as a slam in any way it is just a glimpse of what it looks like from the other side. [/QUOTE]
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Rifles, Reloading, Optics, Equipment
Rifles, Bullets, Barrels & Ballistics
No Sierra Bullets in My Rifle!!!
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