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Rifles, Reloading, Optics, Equipment
Rifles, Bullets, Barrels & Ballistics
I Hate Hammer Bullets!
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<blockquote data-quote="Buckys" data-source="post: 2407156" data-attributes="member: 107750"><p>My perception of Hammers is that you need to be ready to push the envelope on velocity and pressure and very adept at reading pressure signs to do so.</p><p></p><p>Since I started reloading a couple of years ago and I tread very carefully, I struggle to justify the cost of the bullets knowing that the ROI is not something that I can achieve until I'm prepared to push the velocity envelope.</p><p></p><p>For me, it is not really that different than buying the best brass that money can buy - after 3x use, they go to a bin reserved for days down the road when I have a better understanding how to judge their remaining mileage or up for sale to fund the purchase of new brass.</p><p></p><p>But from a marketing perspective, the perception that a good level of expertise is needed to justify the cost of Hammer bullets is likely limiting your "total available market penetration". That is unfortunate for me as a bullet that will work perfectly from 0-500 yards is very much ideal for me.</p></blockquote><p></p>
[QUOTE="Buckys, post: 2407156, member: 107750"] My perception of Hammers is that you need to be ready to push the envelope on velocity and pressure and very adept at reading pressure signs to do so. Since I started reloading a couple of years ago and I tread very carefully, I struggle to justify the cost of the bullets knowing that the ROI is not something that I can achieve until I'm prepared to push the velocity envelope. For me, it is not really that different than buying the best brass that money can buy - after 3x use, they go to a bin reserved for days down the road when I have a better understanding how to judge their remaining mileage or up for sale to fund the purchase of new brass. But from a marketing perspective, the perception that a good level of expertise is needed to justify the cost of Hammer bullets is likely limiting your "total available market penetration". That is unfortunate for me as a bullet that will work perfectly from 0-500 yards is very much ideal for me. [/QUOTE]
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Rifles, Reloading, Optics, Equipment
Rifles, Bullets, Barrels & Ballistics
I Hate Hammer Bullets!
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