PRESS RELEASE Vortex. The Force of Optics. Continuing on the amazing success of the Diamonback Series of binoculars, Vortex announces a newly expanded, and enhanced line with superior performance in the field. With an already huge field of view, the largest in its class, the Diamondback delivers exceptional views thanks to the phase corrected high index prisms, and now the improved anti-reflective coatings increase the light transmission by over 7%, adding precious extra time in the field. Diamondback now employs an aggressive diamond checker pattern, for a sure grip in any condition. This reliable and rugged binocular is built on a solid alloy housing. Waterproof, fogproof, and O-ring sealed. These new Diamondbacks are now purged with argon gas, known for it’s superior protection and added life giving properties. The extra large and precise focus wheel is easy to use, even with gloves. The new line includes many sizes: 8x28, 10x28, 7x36, 9x36, 8x42, 10x42, 8.5x50, 10x50 and 12x50 configurations. ============================================================= VORTEX INTRODUCES THEIR PREMIUM-PERFORMANCE RAZOR HD SPOTTING SCOPE Vortex Optics’ new Razor HD 20-60x85 Spotting Scope delivers a level of optical quality, resolution and color fidelity previously available only in scopes costing twice the price. With a MSRP of $2,000 (and an anticipated street price of $1,600), the new Vortex is packed with the same optical technologies and performance features as the most prestigious European brands. Built in Japan, the Razor HD features sophisticated triple apochromatic objective lens, with two elements precision-ground from high-definition (HD) optical glass. The result is an almost total elimination of chromatic aberration across the entire field of view, so there’s no “fringing”, degradation of resolution, or dilution of color fidelity at longer viewing distances. The Razor HD is also designed and constructed to achieve its diffraction limit, the theoretical maximum resolution obtainable relative to the size of its objective lens. Combined with an oversized 85mm objective, the Razor HD provides an unusally bright, crisp view with accurate color reproduction in even the dimmest light of dusk and dawn. Other performance features include a die-cast magnesium alloy body with full body armor for strength and light weight, and 100% waterproof/dustproof/fog proof construction purged with argon gas to prevent internal fogging and corrosion. All exterior lenses are protected by ArmorTek, an ultra hard, scratch resistant fluorine compound that repels oil, dirt and corrosive salts of fingerprints. Rugged internal focusing is achieved with a fast and precise dual-focus feature. ============================================================= VORTEX EXPANDS THE AWARD WINNING VIPER® BINOCULAR SERIES Awarded the coveted “Best of the Best” by Field & Stream Magazine, the Vortex Viper series now includes three new mid size choices; 6x32, 8x32 and 10x32. The new Vortex 32mm binoculars are built on rugged chassis, which are low in weight, and easy to handle. With 100% waterproof/fog proof/shockproof construction, the Vipers feature non-slip rubber armor, multi-position tapered eyecups, and an easy-to-adjust locking diopter ring. Every Viper is covered by Vortex’s legendary lifetime VIP Warranty. Viper binoculars are engineered with Vortex’s advanced X-Factor Vision system: a revolutionary combination of XD (Xtra-low dispersion) glass that is fully multi-coated with Vortex’s proprietary XR scratch resistant coatings - and matched to premium, phase-corrected BaK4 roof prisms for incredible brightness, image detail and high resolution. ============================================================= VORTEX INTRODUCES THE HIGH-POWERED KAIBAB BINOCULAR Named in honor of the famous North Kaibab plateau, home of some of the country’s largest mule deer, Vortex Optics’ new Kaibab 15x56 HD binoculars deliver an exceptional, high-powered stereoscopic view for serious western big game hunters. The Kaibab’s feature Vortex’s advanced HD Optical System, a combination of sophisticated optical engineering, advanced multi-layered XR lens coating, and XD (extra-low dispersion) glass in the objectives. All exterior lenses are protected by ArmorTek, an ultra-hard, scratch resistant fluorine compound that repels oil, dirt and corrosive salts of fingerprints. The result is a high-powered binocular with exceptional color fidelity and resolution of the finest detail. Bright, crisp and clear, the new Kaibab offers a level of optical quality and performance that was once found only in European binoculars selling for up to twice the price. So, when hours of glassing with high-powered binoculars is the preferred hunting tactic, it takes both serious patience and the highest quality optics like Vortex’s new Kaibab 15x56mm binoculars to consistently locate your next western trophy. ============================================================= VORTEX ® INTORDUCES A VERSATILE NEW RED DOT SCOPE ™ Vortex’s all new, feature-rich StrikeFire red dot scope comes with a choice of rings for either shotgun or AR mounting. This compact, waterproof and shockproof red dot is built on a rugged, nitrogen-purged 30mm aluminum alloy tube with an extra-high recoil rating - tested with .375 H&H Magnum for 1,000 rounds. The StrikeFire quickly switches between red and green dots, which are both adjustable for intensity. Parallax free past 50 years and unlimited eye relief for quick target acquisition results in pinpoint repeatable accuracy at all ranges. The lens are fully-multi-coated and protected with flip-up lens caps. Finish is a non-glare, black matte. “We pulled out all the stops when designing our new StrikeFire,” explained Paul Neess, Vortex’s account manager. “Hunters and AR shooters are very demanding when it comes to picking their optics, and ours stand up to the very best - and at a better price!” ============================================================= VORTEX® OFFERS TWO NEW RETICLES IN THE VIPER 6.5-20X50 RIFLESCOPE. Listening to the needs of long-range hunters and target shooters looking for rugged, high quality rifle scopes, Vortex Optics is proud to add the Dead Hold BDC and Mil-Dot reticles to the popular 6.5-20x50 model in their top-of-the-line Viper series. Using Vortex’s premium XR full multi-coatings and XD grade glass, the Viper hits an incredible 95% light transmission accompanied with spectacular image resolution. This scope has all the bells and whistles; a one-piece 30mm main tube for increased durability and extended elevation adjustment travel, tall, precise finger adjustable and resettable turrets, and convenient left side focus adjustment to prevent parallax error while remaining in the prone position. To insure durability, repeatability and smooth operation, high-grade components such as copper/ cobalt- beryllium springs and fluoropolymer Teflon resin bushings are used in the adjustment springs and erector tube mechanisms. “There’s no question that hunters are demanding new reticles to meet the challenges of changing hunting conditions and increased ranges of today’s modern ammunition”, explained Joe Hamilton, Vortex’s sales manager. “We think these new reticle offerings will better meet the needs of today’s hunting and shooting consumer – not to mention the avid hunters here at Vortex!” About Vortex Optics: Vortex Optics designs, produces and Globally distributes a complete line of binoculars, riflescopes, spotting scopes, tripods and accessories. With a dedication to exceptional quality and value, backed with an unconditional, unlimited lifetime VIP warranty, and supported by ongoing customer service, Vortex is rapidly emerging as a leading brand in the sports optics market.