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Rifles, Reloading, Optics, Equipment
Rifles, Bullets, Barrels & Ballistics
INTRODUCING Accubond Long Range
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<blockquote data-quote="Joe King" data-source="post: 713362" data-attributes="member: 47325"><p>lol I was thinking about that as I was writing it, my belief is it's both, and to some extent each. Look at it this way, you have a about 10milion potential customers, if you can claim with a certain amount of truth (think stretching the truth here) "Our bullet has 10% more retained energy than the other guys" and back it up by comparing your best against their worst, and pad the #'s just a little. and realizing that your target consumer (weeked warrior bob with the super ubber wappemmag) isn't going to take the time to research it beyond what you release to you press and salesmen, your going to sell more of your product, also realizing that you actually clear a min profit from each bullet you have got to sell it by the truck load to keep your doors open. so you fudge a little here exaggerate a little there just look just a little better than the other guy, but you try to do it with out flat out blowing smoke and still keep a pretty dang good product.</p><p></p><p>Edit: how about: they use the overly optimistic BC's generated by their BC calculator as a marketing tool. I ever mention communication was never my strong point?<img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" class="smilie smilie--sprite smilie--sprite11" alt=":rolleyes:" title="Roll Eyes :rolleyes:" loading="lazy" data-shortname=":rolleyes:" /></p></blockquote><p></p>
[QUOTE="Joe King, post: 713362, member: 47325"] lol I was thinking about that as I was writing it, my belief is it's both, and to some extent each. Look at it this way, you have a about 10milion potential customers, if you can claim with a certain amount of truth (think stretching the truth here) "Our bullet has 10% more retained energy than the other guys" and back it up by comparing your best against their worst, and pad the #'s just a little. and realizing that your target consumer (weeked warrior bob with the super ubber wappemmag) isn't going to take the time to research it beyond what you release to you press and salesmen, your going to sell more of your product, also realizing that you actually clear a min profit from each bullet you have got to sell it by the truck load to keep your doors open. so you fudge a little here exaggerate a little there just look just a little better than the other guy, but you try to do it with out flat out blowing smoke and still keep a pretty dang good product. Edit: how about: they use the overly optimistic BC's generated by their BC calculator as a marketing tool. I ever mention communication was never my strong point?:rolleyes: [/QUOTE]
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Rifles, Reloading, Optics, Equipment
Rifles, Bullets, Barrels & Ballistics
INTRODUCING Accubond Long Range
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