Yep I don't mind some hornady stuff like the VMAX. But everyone and their brother seems to think hornady is head and shoulders better than everything else. At least by meNope, generalized statement based on quite a few responses over the last few years from several folks about how the .257 caliber needed/needs an upgrade and to be brought into modern times. That's the reason that the .257 Blackjack bullet hasn't even really shown up on the gun rag editor radar. That .25CM ad would have been a perfect time to show-off a brand new bullet and cartridge. It's a game changer, but they're allegiances are to all-hail Whorenady and their cartridges and what Whorenady says is the best. If Whorenady didn't make it, they don't want to promote it, because it will never be good enough.