Yes you zero the 7mm STW at 300. I have a swaro TDS with the 6-18 model on it and it works very well. I have shot various loads and bullet weights and all are a 300 yard zero. I am settled in on the 162 SST right now over 75.5 H1000. The good thing about the factor for this scope is a medium load works the best. I am dead on at 300, the first line is right on at 400 (consistently wacks the 5 inch plate), at 500, 600, and 700 you have to hold on the lower third of ten inch plates and wack away. This is because the exact zero of the lines is something like 511, 618, 726 (don't remember the exact numbers but you get the idea).
I killed my antelope at 480 yards with this setup, except then I was using 150 Scirrocos.