ZEISS Sports Optics Announces New Director of Public Relations and Product

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Kyle Brown to join ZEISS in July 2017 to strengthen Consumer Optics Business Divison

ZEISS Sports Optics, USA, announces the addition of Kyle Brown to its Consumer Optics Division, effective July 2017. Brown joins ZEISS as the Director of Public Relations and Product.

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With 17 years of experience in the Shooting Sports Industry, Brown's career formed in both firearms and optics, previously serving as Senior Account Manager for Kimber Mfg., Director of Sales and Marketing for Nightforce Optics, and as Director of Sales and Marketing for Schmidt & Bender USA.

The Product Management role is a first for ZEISS in regards to USA staff involvement. "The North American market presents the greatest single opportunity for our brand, and to have someone like Kyle lead that effort will pay immediate and long term benefits for our brand, our dealers and of course the users of our optics", says Tom Andrews, VP Sports Optics, North America.

As part of the ZEISS marketing team, in the Public Relations role, Brown will continue to foster, build, and maximize current industry relationships while building new ones. He will help plan and attend relevant events, as well as help present the Company's goals, achievements, and communications to North America and beyond.

"We are excited to have Kyle join us as we continue to build our team, improve our brand status, strengthen our positions, and create an elite product portfolio," says Andrews. "His short- and long-range competition shooting background and industry insight will further ensure we are developing exceptional optical systems that intrigue, motivate, and truly enhance our customer's hunting, shooting, and outdoor experiences."
 
I met Kyle when he was with Nightforce. Great guy and a good mind for the industry. Best of luck to him and what his plans are with Zeiss!
 
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