When this article was written (What's wrong with .30 caliber?), we (at Berger) had every intention of fixing what was wrong. It's been a long time since then, but we now have what I consider to be a very strong option for a heavy .30 caliber bullet:
Note this bullet is an OTM (Open Tip Match) bullet, and is not considered a hunting bullet. The reason for this is that this bullet is intended for use in military ammunition (specifically the .300 Win Mag) and because of certain rules (Hauge Convention?) hunting bullets cannot be used in combat against personnel.
Nevertheless, this is the highest BC conventional .30 caliber bullet that I know of and brings the potential ballistic performance of .30 caliber up to par with the bullets in 7mm and .338 caliber. It has a G7 form factor of .94, whereas most other heavy .30 caliber bullets have form factors over 1.0; hence the article "What's wrong with .30 caliber". If you're not familiar with form factors, you can reference this blog article on the Berger website:
Berger Bulletin » Form Factors: A Useful Analysis Tool
We intend to continue developing better medium and heavy weight options for .30 caliber. Some will be target bullets and some will be for hunting.
Looking forward to the feedback from those who give these new bullets a shot.