I guess opinions can really differ on this topic.
I am in the glass buisness so when I bought my first pair of pricey bino's I bought Pentax because they have glass made by Asahi the largest glass manufacturer in the world and also known for there quality.
One day I was out coyote hunting
with two of my friends, about 10 minutes into the stand my friend nudged me and pointed in the direction of a coyote that was coming in ,I looked and looked and could never spot it. five minutes later my friend got frustrated with me and handed me his Swarovski's, I instantly spotted the coyote that I never once saw through my pentax.
since that time I have checked out just about every bino made and it is tough to beat the Swaro's, sure some look great in a well lit sporting goods store but in real world hunting conditions they fall short. Pentax is not even in the same league as the Swarovski. try the 8x42 EL