Mounted, zeroed and ready to go:
I'm very impressed so far. The glass is at least as good as the S&B, the biggest difference view-wise is 15X vs. 12X on the top end which makes me happier. Another difference is the FOV is much bigger at 3X than either the S&B 3-12 or IOR 3-18 giving it a much better low end than either of those. I will appreciate that when pounding the brush.
I like the design and operation of the parallax and illumination a lot. The illumination is out of the way, not taking up ring space or blocking your view when you don't need it and can never accidentally turn on. I like the size and feel of the parallax knob better though it is lacking any markings. I put some white dots for quick reference as I like to be able to look down and see where it's at when hunting.
The knobs are great:
The clicks are close together, much like the S&B, but feel better to me and the larger knob gives you more leverage--and the indicator actually lining up with the lines makes it easier to see where you're at than the S&B MTC. Allowing all that travel in a single turn and the tool-less latches makes the close clicks worth it to me.
Resetting the turrets is as easy as falling off a log. No tools to remember to bring or have handy. Just pry up the latch with a cartridge, spin it to zero (really easy with the hard MTC click on zero) and push the latch down. Simply a joy to use.
I whipped up a BDC label for speedy use in the field:
To 1000 yds in hardly 1/4 turn, gotta love that! ;) I apologize for the poor pic taken in my dark shop; I took a camera to the range today only to realize it had no memory card. I'll have better in the future.
On that subject, Premier will custom make those (actual knob, not sticky label) for people. They can even put the MTC clicks on yardages instead of Mils or where ever you want them. There was no time for me this year (I was just happy to get the scope in time for the hunt at all) but it's nice to know they're available.