I don't have an FFP scope and think that most of them are sold under the tacti-cool banner. I'm not a professional sniper, I don't plan on taking 500 yard shots on less than maximum magnification, and I don't want teeny weeny little crosshairs when I'm trying to shoot an elk running through the brush at 40 yards. My rifles are hunting rifles built to kill elk in every situation I find myself in from 10 yard running brush shots to 750 yards standing in sagebrush. I've been there enough times of each to realize that neither is a fluke and both need to be within my capabilities.
There is no reason to think that a long range scope
is going to cost you $2 per yard. $1 per yard is plenty and you might could go as low as $0.50 per yard.
Nightforce scopes are great but most of the Leupold's will get you to 1k and I've a notion that Nikons or Vortexs will too. Shop for used scopes, they're every bit as reliable as used wives (god knows there's lots of those around).