A video online makes for less-than-optimal information dissemination. And objectivity is completely out.
As a Marine and avid hunter, I am suprised at how great you (and some show) say these scopes are and how completely unknown they are in the high-end optics space.
BDC's are great, but they are nothing new. Reticules with hashes or mil dots are great too, but again, nothing new.
Snake-oil salesmen made money back in the day - selling their wares to the parents and grandparents of people buying these scopes today. It might not be an honorable business model, but it is a model nonetheless.
Prove your product, then let it sell itself. Compare it to superior known values without supporting data, it might get the dumb ones and those who think TV is real life, but it really just offends those with the good sense to not believe the used car salesman when he tells me I'm getting a great deal.